Roayl House Imagemaker conducts the research in the aesthetics of style. The data from our company is applicable for building various IT products in fields of style, fashion, clothing and others. This allows to do the selection of certain features and identify the ratio of subjects in the qualitative satisfaction. For example, we have developed the unique metrics system, which allows to analyze the structure of the human body in a 3D format. These techniques are applicable in various fields: knowing the set parameters enables shopping for a person without his / her participation by picking up the most suitable things, and other services.